About Me

•    Conceptualize, design and present new lottery games based off data-driven research
•    Develop research material for customer interview and research
•    Manage work with outside vendors to produce full game experience
•    Develop presentation decks for different levels of the organization to get buy-in on new ideas
•    Contribute and collaborate within an Agile lab environment
•    Successful product launch of retail games: Top Up, Lightning Lotto, as well as online with iCasino games and Live Dealer
•    Continually assist fellow designers: updating DAM, on-boarding of new designers and ensuring digital design work falls within the style guide, brand guidelines and it is AODA compliant

•    Work closely with process managers; focus on systems and work flows within
the organization that have a direct impact on customers while looking for ways to improve the overall customer experience

•    Tasks include, but not limited to: design high-fidelity user interface prototypes for various systems alongside User Experience Specialist, Dev Team and Copywriter

•    Initiated, developed and Implemented the use of videos for customer set-up and how-to videos, now saving the company over $250K annually and providing a better experience for our customers

•    Create storytelling presentation decks that assist in communicating a high level message to all key stakeholders

•    Lead & assist in the re-branding of the organization

•    Conceptualize ideas, understand the tasks at hand follow projects to completion

•    Designed promotional tools for various companies, such as InVivo Wellness and Culture Shock Dance Troupe of Toronto and Ottawa
•    Design material consisted of large-format posters, postcard flyers, CD cover, and PowerPoint presentations

•    Responsible for the overall look of marketing material for the corporation, including re-branding of the company
•    Managed projects and contract designers (i.e. web developers and 3D rendering artists) to ensure key tasks are achieved, while abiding by corporate brand guidelines and staying within budget

•    Assisted in the launch of Chrysler Canada’s re-branded website
•    Tasks included: image re-sizing, image touch-ups, image panel layout, storyboard design, Flash banner design, and web page layout

•    Designed branding for Canadian and international audiences

•    Project leader on design team assignments; ensured timely and
effective delivery, followed brand styles and guidelines and remained within budget

•    Designed and project-led corporate material for head office use: e-news, posters for corporate events, assisted in corporate video production, annual reports, stakeholders material, trade show booths and programs

•    Worked with outside vendors like: manufacturers, web programmers, printers and photographers to complete projects on time and on budget